Archive for November, 2011

Klout Craziness

Written by Local Marketing on November 30th, 2011. Posted in News

Up, down, and all-around: If it wasn’t for that fact that Klout’s social networking measurements actually mattered, we could just ignore its latest scoring gyrations, but they do.

Message on the run? Data points to SMB mobile marketing uptick

Written by Local Marketing on November 30th, 2011. Posted in News

More than 20 percent of small-business owners plan a 2012 increase in money for marketing aimed at mobile devices, compared with just 2 percent in 2009.

Facebook’s Cheesy Ads: Do They Make it Worth $100 Billion?

Written by Local Marketing on November 29th, 2011. Posted in News

A couple of weeks ago, Business Insider, the puerile gossip ‘n’ lies site run by disgraced, bubble-era Internet-stock analyst Henry Blodget, informed us that a “source close to Facebook employees” sa

Sahem puts ideas on table for Olympic bid

Written by Local Marketing on November 29th, 2011. Posted in News

Sahem, the portal competition for Doha’s 2020 Olympic and Paralympic Games Bid, held its grand finale at Katara Art Centre earlier this week, with presentations from five finalists in the spotlight.

Reports, Stats and Intel: SMBs and Social Media Marketing

Written by Local Marketing on November 29th, 2011. Posted in News

We’ve distilled the business intelligence from a wide variety of social commerce and marketing reports so that you can give your small business marketing strategy a swift kick in the pants.

5 Tips for Marketing to Sports Fans on Facebook

Written by Local Marketing on November 28th, 2011. Posted in News

The Facebook Marketing Series is supported by Buddy Media . Power your connections and turn fans into real connections with technology powered by

5 Tips for Marketing to Sports Fans on Facebook

Written by Local Marketing on November 28th, 2011. Posted in News

The Facebook Marketing Series is supported by Buddy Media . Power your connections and turn fans into real connections with technology powered by

Forget Black Friday: ‘Cyber Monday’ gives web shoppers a chance to click into season’s savings

Written by Local Marketing on November 28th, 2011. Posted in News

Revenue from online shopping Monday could approach $1.2 billion worth of merchandise

Thanks to Mashable’s Socially Savvy Supporters

Written by Local Marketing on November 27th, 2011. Posted in News

Thanks to this week’s advertisers and partners for enabling us to bring you the latest social media news and resources. Mashable’s spons?

Companies must learn from Qantas Twitter gaffe and TripAdvisor blackmails

Written by Local Marketing on November 27th, 2011. Posted in News

Companies need to plan social media communication with the same level of thought, crisis management and craftsmanship as a traditional advertising campaign, writes Emma Barnett.