Get your product into the scene of a blockbuster movie, if you can, but until then leverage your social media marketing and boost sales with placements in local and regional outlets.

Get your product into the scene of a blockbuster movie, if you can, but until then leverage your social media marketing and boost sales with placements in local and regional outlets.

Powervoice , the social media marketing company founded by former IBM consultant Ryan Landau and his ex-Googler brother Andrew, has pivoted. Hard. And the founders have left the company. Originally, the service was operating as a place where users were paid to share brands' messages on social networks, in a manner similar to Adly but open to all – not just celebrities and other influentials.

Hiring high-priced celebrities such as Lindsay Lohan and Kim Kardashian to tout products via Twitter doesn't pay off for big-name brands, according to a new study.

Hiring high-priced celebrities such as Lindsay Lohan and Kim Kardashian to tout products via Twitter doesn't pay off for big-name brands, according to a new study.

Hiring high-priced celebrities such as Lindsay Lohan and Kim Kardashian to tout products via Twitter doesn't pay off for big-name brands, according to a new study.

Paley Center for Media, V Lounge, Ogilvy & Mather and Writers Boot Camp at Bergamot Station Form Hubs for Multi-Venue, Weeklong Event Celebrating Social Media With Panels, Book Signings, Keynotes, Parties, Free Movie Screening and More; VIP and “Fast Check-in” Passes Available for First Time

Mumbai, June 11: Consumer complaints tweeted by celebrities can lead to prompt redress from the companies, but a Mumbai resident has been slapped with a legal notice by Vodafone India for posting allegedly defamatory statements on Facebook. (14 hours ago)