Posts Tagged ‘Mainstream’

BtoB study: Social marketing reaches critical mass

Written by Local Marketing on March 4th, 2013. Posted in News

New York’Social media marketing has reached a stage of maturity that places it firmly in the mainstream of marketing channel activity, with fully 96% of marketers engaging with social media in some fashion, according to a new report by BtoB.

Social media and travel: move beyond marketing

Written by Local Marketing on July 19th, 2011. Posted in News

Social media and the travel industry have a rich heritage, from reviews to personal blogs and photos. But much of the mainstream use social media in the travel industry is confined to marketing and PR. (56 mins ago)